Magazine | Article

4 new perspectives

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You are building a system

Over weeks, months, and years, you encounter different situations, questions, and types of meetings. Instead of just preparing for your next step, prepare for the whole journey.  Ironically, we are experts in preparing for the next talk, but amateurs at preparing for the next series of talks that it will take to be successful. For presentations this means:

  1. Create strong reusable messages
  2. Keep refining these messages
  3. Create mini-presentation with distinct topics
  4. Create a lego system of buildable presentation material
  5. Be creative on how to connect the mini-presentations
  6. Keep working on the system as a whole, not just the pieces

Your perfect cycles

Part of the presentation  and meeting system is not to only focus on your next meeting or next message but instead to focus on all the cycles you want to successfully follow through sales cycles, campaigns, training cycles, management routines, etc.

They may seem abstract at first, but incorporating this dimension into how you plan, use, and reuse, your material will change the impact of your material:

  • Before, during and after meetings
  • Pull and push of information
  • Automatization of messaging

 

“By looking at the chains of interlinked meetings, messages, and challenges you can make them work together and better. “

You apply new filters

Looking for proper grammar, spelling, and clear language use are some of the filters you can use to review a message. Other aspects of your communications with equal importance:

  1. Precision – vague messaging creates vague outcomes
  2. Boldness – there is a lot of noise, how to break through
  3. Authenticity – being original is a way to stand out
  4. Structure – how to I build the flow of logics
  5. Critique – how do I solicit ongoing constructive criticism

 

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